Myrtle Beach’s Pine Lakes from the 1940s

by Margo on July 3, 2009

Sorry all you golfers out there.  This promotional postcard for Pine Lakes Inn and Golf Course in Myrtle Beach, South Carolina, is from the 1940s.  Although it’s not clear, the fine colonial revival building rendered here, wasn’t just your run of the mill Myrtle Beach vacation inn.   It would serve as the clubhouse to what would become known as Pine Lakes Country Club.

I’m not 100% sure that the Pine Lakes Motor Hotel that is promoted in the promotional text on this postcard was directly associated with this clubhouse except in proximity.  Or perhaps for a period of time the clubhouse served as the hub for inn and cottage rentals? It’s got me curious, and I’ll let you know what I find out.

Opened in 1927, Myrtle Beach’s first golf course  was initially “a nine-hole playground for the country’s most elite families in the early 20th century,”* who would stay at the grand Ocean Forest Hotel which stood on the nearby oceanfront.   As the oldest golf course in Myrtle Beach, at some point it earned the nickname, “The Granddaddy.” The course and clubhouse have recently been renovated to their original 1920s splendor.  In 1996 the clubhouse was named to The National Register of Historic Places.

If you happen to be a member or guest,  parking is probably still free. However, I would count on pretty much everything else costing more than the $3-8 overnight accomodation fees touted on this card.  Although still located “one block away from hiway noises,” of Highway 17, the bustle of traffic is perceived as nothing more than the constant hum that the modern day golfer inteprets as lovely silence.

Overnight accomodations are no longer available, but in case you didn’t know, there are plenty of places to stay around here. Oh, and lots more golf courses.

* Pine Lakes Country Club Fact Sheet (pdf)

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Happy PFF! For more Postcard Friendship Friday, please visit Marie at Cpaphil Vintage Postcards!

On Monday, remember to play or stop by for What I Did Not Buy this Weekend!


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{ 17 comments }

1 Chris Overstreet July 3, 2009 at 10:51 am

I’m always puzzled by postcards that don’t give you any room to write a message. This one can’t even be mailed! I’m not sure what the promotional value is when the only way to get this card is to already be at the place being promoted.

2 Evelyn Yvonne Theriault July 3, 2009 at 10:57 am

Chris has a point – but I guess it’s just meant to be slipped into the back of the old address/telephone number books we used to have.
Nowadays everyone seems to store their numbers in a cell phone. Whenever I pull out my ancient, falling-apart-at-the-seams telephone book, people under 30 examine it like it’s some sort of historic artefact!
Evelyn in Montreal

Evelyn in Montreal

3 postcardy July 3, 2009 at 11:27 am

Maybe this card was used as a handout by a local tourist organization or Chamber of Commerce.

Here is another interesting tidbit I found about this clubhouse:

“An antebellum clubhouse designed by Henry Bacon McKoy after he completed the Lincoln Memorial, the design and integrity of the Pine Lakes Clubhouse was saved including the Snug Pub, the meeting place of the Time Inc. editors in 1954 when they visited Pine Lakes to play golf and plan for a new weekly sports publication, Sports Illustrated.”

4 Thom July 3, 2009 at 11:40 am

Interesting post card I must say. Guess they didn’t want you to write much on it or anything at all :)

5 debby July 3, 2009 at 12:48 pm

I think it is a beautiful card, loved seeing this.
Debby

6 Sparky July 3, 2009 at 2:28 pm

That is a lovely card and I enjoyed the ‘tour’ too. Happy PFF!! :o )

7 Beth July 3, 2009 at 3:05 pm

Hey! I could actually get onto your website this time around, and my computer didn’t kick me off line! Woohoo! Lovely post card! Happy PFF!

8 Viridian July 3, 2009 at 3:15 pm

Hi! Yes, maybe this was a handout to guide you to the place. “one block from hiway noises” – love it.

9 Terry July 3, 2009 at 3:49 pm

Howdy Margo
Happy PFF .
That is a really neat card.
I am like everyone else it does seem like a waste of money giving a freebie that cannot be used other than to remember the phone number and address .
My parents still have a stack of these falling out of the address book whenever someone opens it up.
I must volunteer to take them and put them to use :)
Have a wonderful weekend.
Happy Trails
Hugs

10 Susie July 3, 2009 at 4:35 pm

A great picture. Recalls that in the 1920s everyone was “looking back” with architecture and tourism. the nostalgia thing was big. In Richmond it was English Tudor recalling all the British antecedents that everyone claimed. It was also when Colonial Williamsburg got started, presenting the traveling public with a setting that was not quite real, a sanitized 18th century. Postcards are a great way to see what folks believed in any era!

11 Freelance thinker July 3, 2009 at 7:07 pm

Such a great building. I miss seeing it. Thanks for the trip “home.”

12 Wendy July 3, 2009 at 7:41 pm

I want to go there, but I only want to go there in the 1940′s. They need to combine time travel with geographic travel. That would be really cool (and basically a nightmare for all our futures).

13 Robin July 3, 2009 at 9:06 pm

Ah Myrtle Beach……
I used to live in Charleston…..would weekend out on Myrtle Beach with hubby and friends.

Lovely postcard….

Have a beautiful weekend.

14 Marie July 4, 2009 at 12:49 am

Golf! I dated a champion golfer for about a year ages ago:) He was mortified when I actually managed to crash a golf cart at his country club! ahhh… the memories… We broke up before I moved to Paris 11 years ago! I need to look him up:) Happy PFF andddd of course I will be joining on Monday!

15 Lin July 4, 2009 at 8:31 am

Hey, Margo–Happy 4th!!

16 blueviolet July 5, 2009 at 6:31 pm

That makes me want to jump back in time in order to walk through those doors and see what’s what.
.-= blueviolet´s last blog ..I’m a Late Firecracker – It’s My Birthday! =-.

17 Myrtle Beach Vacation July 13, 2009 at 12:22 pm

This sounds like a lovely place to visit. I love mixing history with my vacations, and I especially enjoy golfing. The club looks beautiful, and absolutely worth a trip down to Myrtle Beach.

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